All posts tagged: Madmen

La Réclame de Stella Artois

Regardez ce qui vient de sortir sur la télé anglaise (d’où je suis je ne capte que les chaînes du satellite Sky). Juste après le lancement de la nouvelle saison de MadMen, je trouve ça plutôt marrant non ? En tout cas, c’est bien dans la tendance du retour dans les années 60. Look at what I just saw on the British telly (I can only watch the channels of the Sky satellite at the moment). Just after the launching of MadMen’s new season, I thought that was quite funny, no ? It is definitely trendy then…  

Yesterday my Tv went back to the 60s’ with MadMen

Hier soir, la dernière saison de Madmen est – enfin – arrivée sur nos écrans (américains) et ma télé a été plongée durant presque 2 heures dans les années 60. Yesterday was the release – at last ! – of Madmen’s new season and my tv travelled back in time. No clue what Madmen is ? It is a series dealing with an advertising agency in New York back to the late 60s’. With beautiful decors – the charismatic Don Draper – and amazing costumes this show really catches the atmosphere of the period and gives a good idea of the reality of the time, in particular in the business and advertising fields. So what a better opportunity for the brands than showing the audience their good old vintage tv spots. And thus, every advertising breaks, instead of modern ads we could watch black and white adverts with brands’ products that are incredibly similar to today’s. Personally, I really enjoyed it. If advertising breaks tend to be boringly repetitive, for once I really didn’t want to get my …